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CRM & Sales Automation template

Lightweight CRM + Follow-Up Automation

A lightweight CRM built with Google Sheets and Apps Script to manage leads, clients, status pipelines, notes, and automated follow-up reminders. It helps freelancers, agencies, and small businesses keep track of prospects and improve response consistency. It solves the problem of lost leads, forgotten follow-ups, and disorganized client data.

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Template capabilities

What Lightweight CRM + Follow-Up Automation helps you automate

lightweight CRM

Adapt this part of the workflow to your own Google Workspace files, fields, users, and operating process.

Google Sheets CRM

Adapt this part of the workflow to your own Google Workspace files, fields, users, and operating process.

follow up automation

Adapt this part of the workflow to your own Google Workspace files, fields, users, and operating process.

Apps Script CRM

Adapt this part of the workflow to your own Google Workspace files, fields, users, and operating process.

Common use cases

Built for practical crm & sales automation work

  • Replace repetitive manual updates with a repeatable Apps Script workflow.
  • Keep operational records inside familiar Google Workspace tools.
  • Customize the template for your fields, approvals, reminders, reports, and team process.

How to use it

From access request to working automation

  1. 1

    Submit the access form and open the template file.

  2. 2

    Review the demo or tutorial and identify the files, sheets, and permissions involved.

  3. 3

    Test with sample data, customize the workflow, then deploy it for your real process.

Setup checklist

Before using the template

Use a Google account with permission to access the required Workspace files.

Make a backup or work with sample data before changing a production workflow.

Review requested script permissions and remove integrations you do not need.

Test triggers, email recipients, dates, calculations, and edge cases before rollout.

FAQ

Questions about Lightweight CRM + Follow-Up Automation

Is Lightweight CRM + Follow-Up Automation free to access?

Yes. Submit the access form to unlock the file. Donation is optional and supports future templates and documentation.

Can I customize Lightweight CRM + Follow-Up Automation?

Yes. Review the script, make a copy where applicable, and adapt fields, sheets, triggers, messages, and business rules for your workflow.

Do I need Apps Script experience?

Basic familiarity with Google Workspace is helpful. Use the available demo and tutorial, then test the template with non-sensitive sample data before production use.